Digital Transformation Strategy

Digital transformation strategy in technology is everything in 2022. The Fourth Industrial Revolution is in full swing, turning every industry in Dallas, TX, and elsewhere inside out, from real estate to trade. The COVID-19 pandemic has only sped up this change: 70 percent of organizations worldwide have a digital transformation strategy, reports Zippia.

Your small or mid-sized business (SMB) must follow suit – not only is it in keeping with the times, but it’s also the only way to keep up with modern-day market conditions and customer expectations.

Here, Multi Business Solutions offers powerful digital upgrades you could make to your SMB to help it grow:

Create a mobile app for 3D walkthroughs, listings, and branding

Depending on your business niche and type, you can offer your products or services directly through mobile apps. Real estate companies in Dallas, TX, for instance, can use 3D imaging and Augmented Reality (AR) to take customers on virtual tours of local listings online. It’s convenient for customers to do business with you through their phones, and it’s easier to personalize every customer’s journey this way. You can release targeted customer loyalty and engagement campaigns through your app.

Integrate project and time-management tools into your processes for more productivity

Project-management tools are designed to make it easier for you to manage disparate teams and processes. They give you an overview of what’s happening, what needs to happen, and who is working on what. Time-management tools, on the other hand, allow you to document your time-spending better. When you leverage both effectively, you can expect more productivity and less waste.

Use cloud-based document signers and editors for faster turnaround times

Typically, businesses deal with countless paper-based documents on a day-to-day basis, from forms to receipts and everything in between. Many of these documents need to be stored, signed, and shared with internal and external stakeholders. You can use cloud-based document editing, signing, and collaboration solutions to digitize documents and then share them with multiple people. It’s more convenient, legally binding, and can cut down turnaround times by days or weeks.

Use electronic email invoicing to get paid on time

A common pain point for Dallas-based businesses is that they don’t get paid on time, which can lead to cash flow problems and, possibly, blocked operations. Email invoicing solutions can speed up the payment process and, with automated reminders, encourage customers or clients to pay on time. The best online invoice template makers allow you to choose pre-made templates and add text, photos, your logo, and more. You get notified when clients receive invoices. Also, they let you save invoices in your preferred format.

Utilize a CRM solution for smoother customer relationships

Customer relationship management (CRM) solutions simplify customer-side interactions. They offer a host of useful features: customer data collection, automated messaging, data visualization, enhanced collaboration, and more, says Nutshell.  A CRM solution makes life easier for customer-facing teams. Notes never get lost, valuable information is always easy to find, and teams can “remember” customers better.

Facilitate digital transformation with business process management (BPM)

Digital transformation technologies are many and could potentially all add value to your business. Some examples are big data analysis, cloud-based technology, the Internet of Things (IoT), artificial intelligence, and machine learning. You can apply these technologies to several areas of your business – like product development, logistics, and sales. AT&T, the biggest company in Dallas, TX, is using data and AI to good effect.

You’ll have an easier time identifying areas to improve through BPM – as well as making your improvements work better. BPM automates and optimizes your workflows to facilitate digital transformation. It works by streamlining and improving labor-intensive business operations. Incidentally, it also secures employee buy-in (by reducing their workload). When creating a BPM framework, you need to monitor its effectiveness and then act on the info to improve the process and output. 

Conclusion

Every digital transformation strategy upgrade you make – be it a business process management (BPM) framework or an electronic invoicing solution – will have a cost. You should calculate the return on investment (ROI) carefully before you proceed. Not every technological solution is an upgrade. Look for maintainability, convenience, results, and, most importantly, long-term viability.

Skilled professionals complement powerful technology. Work with Multi Business Solutions experts to take your business to the next level in International Business Trade, Real Estate Investment, or Commercial Construction.